Since he started as a DJ 14 years ago, Alex Sayz has relentlessly devoted himself to his music. Arranging events from a young age, he is a 2000 gig veteran and has made the dance floor crucial to his own artistic survival. Now producer and co-creator (with Niklas Bergwall) of Top DJ Records, he is using his reputation as an innovative world class DJ to create and produce cutting edge music which is causing havoc on dance floors around the world. His last release “Shame on You” (feat. Lawrence Alexander) recently reached #16 on the Billboard dance airplay chart. Record Union caught up with Alex and talked to him about his current projects.

For those who don’t know about Top DJ records, can you tell us a little about what you are up to over there?
TopDJ Records is part of TopDJ Music Sweden where we also have TopDJ publishing and TopDJ management. Me and my colleague started TopDJ Music because we wanted to control our releases. We don’t want to blame anyone else if we don’t success. Since Im first of all a DJ everything we do have to be for the dancefloor. When we sign artists or when we produce music we only have to ask us a simple question: would I play this out on the nightclubs?

Your release “Shame on Me” recently achieved #16 on the Billboard dance air charts. Was this success expected?
No I couldn’t expect any Billboard chart in my dreams. Everything took off when I visited the Winter Music Conference in Miami this year. I handed out some demo CD’s and received some calls when I got back home. Some major labels and some minor. I fell for a label called Parker Recordings. Mr. Parker is well known in the business and previously released acts like Lasgo and Ian van Dahl for a bigger label. I had a feeling that Parker Recordings would work hardest for “Shame On Me” so we chose them. Luckily it paid off.

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